About Me

Summary

Technically and business oriented professional with experience in web applications, e-marketing, key site metrics identification and site structure analysis. Areas of expertise include search engine optimisation strategy definition and execution, e-marketing / PPC campaign management, data analysis and interpretation to aid business decisions and business development. Result driven, highly analytical, creative at identifying trends. In-depth understanding of the internet, search engines, e-customer behavior and web analytics. Ability to communicate business needs and technological concepts in multi-cultural environments at all levels.

Specialties:Key site metrics Analysis, Trend identification, Anticipating Customer Behavior, Usability Expert, Optimisation Strategies, PPC Campaign management, Keyword Gap Analysis, Site Structure Analysis (6+ ranking portals), Intelligent Sensor Networks

Skills

I have extensive Multi-Lingual SEO (Search Engine Optimization), Search Engine Marketing and PPC campaign management experience (AdWords, MSN AdCenter, Yahoo Panama and MIVA). Have optimised the content and code of many websites to ensure that the sites could perform well in all the major search engines. I believe in simple and clean code web sites that follow W3C standards for easily web promotion and cross platform accessibility. Love keyword research, performed gap analysis using all of the major keyword research tools (Hitwise) focusing on highly competitive markets such as the U.K. and U.S. for a while now.

Work

I am currently working in London for a fast paced & dynamic new media / publishing company listed in the London Stock Exchange (AIM). We publish 21 magazines, 27 reference websites and provide 55 annual industry events for leading companies in a range of markets including energy, transport, architecture, hospitality, manufacturing, healthcare and leadership.

Some of our clients include: Rolls-Royce, SAAB, Airbus, BT Group, KPMG, Lloyds TSB, SAP AG, ING Group, Deloitte, Deutsche Bank AG, Siemens, Canon, Cap Gemini, Zurich, Nokia, Motorola, Sun Microsystems and Morgan Stanley.

What I like

I enjoy Graphic Design and in my spare time I usually design and sketch. I also continue with my own web site projects and recently been awarded at the EXPONET awards for accessibility and better practices in the Tourism category.

Love the interaction between the internet (World Wide Web) and the physical web (Intelligent sensor networks), anything related with linking the virtual world with the physical world. During my university studies I focused on Intelligent Sensor Networks and how they can act together with Internet applications.

About My Avatar

In case you haven’t noticed my avatar is in the top right next to my Flickr photo stream or right above this post. I normally use it in all of my profile pictures in most of the social networks. You may scan it using your mobile phone camera and this software. You will then be redirected back to this website, in its mobile version for you to browse. Hope it works on your mobile!