http://www.brunomertins.com Life of a internet diver, graphic design admirer and independent music fan. Fri, 12 Feb 2010 03:28:35 +0000 http://backend.userland.com/rss092 en Finally after some really busy past weeks, I managed to pass the Google Analytics Individual Qualification (IQ) test with an incredible score of 91!. You may have a look at my official Google test results here. As you may know Web analytics has become the "backbone" of any successful website, ... http://www.brunomertins.com/2009/08/bruno-mertins-is-google-analytics-certified-certificado-de-google-analytics/ I have used mobile tags for a few marketing projects and used both the QRCode and Datamatrix code tags to link to some of my online content via mobile. If you haven’t heard about Mobile barcodes or tags here’s a very nice summary that might help. I’ve been ... http://www.brunomertins.com/2009/07/microsoft-tag-beta-for-marketing-utilizando-microsoft-tag-beta-para-mercadeo/ I've just received a copy of a book about my grandfather's work "Hans Mertins: Art Deco in Guatemala" written by Aníbal Chajón a publication from the Center for Folklore Studies of the University of San Carlos in Guatemala. The book contains a compilation of all of his works, from his ... http://www.brunomertins.com/2009/06/hans-mertins-art-deco-in-guatemalahans-mertins-exponente-del-art-deco-en-guatemala/ Google Base is a new Google service currently on beta that helps you publish any product or any kind of information. Your products might then appear on Google Product Search and in the Google search results. It is a very nice tool to promote your products and put them out ... http://www.brunomertins.com/2009/05/trying-out-google-baseun-vistazo-a-google-base/ Once again "Canonicalization" has become a hot topic within the SEO community given the recent addition and standardization of the "canonical tag" by all of the search engines. Recently I have been working on projects focused on the hispanic community and I have stumbled into a lot of websites with ... http://www.brunomertins.com/2009/05/problemas-de-canonicalizacion-en-tu-sitio-web/ As a search engine enthusiast it was great to see the new Google Features displayed on this years Searcheology Conference. I was playing around a bit with them before going to sleep, I really liked the Wonder Wheel wheel feature which lets you visualize related search phrases through wheel like ... http://www.brunomertins.com/2009/05/google-searchology-conference-2009conferencia-google-searchology-2009/ Had the opportunity to attend some incredible performances during The Kill Your Timid Notion 2008 (KYTN) Experimental Film and Music Festival. Featured performances by Bruce McClure, Paul Sharits and Andrew Lampert all of them were extremely interesting, vibrant and unusual. The first screening was by Andrew with a bizarre mixture ... http://www.brunomertins.com/2008/11/kill-your-timid-notion/ Last week I had the pleasure to join the SMX event in London. Both days were filled with great content and tips, but the best part about it was Networking, I’ve got to meet so many fascinating and engaging people! During the week I’ve managed to gather a list of resources ... http://www.brunomertins.com/2008/11/smx-london-2008-compilation/ This year the Ad:tech was all about saving money on your online campaigns. The sales pitch: “It’s all about surviving the credit crunch”. Given that in the UK Online Ad spend remains on a rise and companies are still spending more money in online advertising, the place was packed with ... http://www.brunomertins.com/2008/10/adtech-2008-london/ It was great to join the conversation with Makoto Shinkai "The New Miyazaki", at the British Film Institute. Some of his early work was displayed during the interview, most of it created with his laptop... He talked about his struggles trying to become an manga animator while working in Falcom. ... http://www.brunomertins.com/2008/07/makoto-shinkai-on-stage-interview/